sur. ray. ya!

Hi there. I’m an optimistic creative director, leader, and designer with a focus on strategic problem-solving, branding, visual storytelling, and design mentorship.

I lead the in-house creative studio at the Museum of Contemporary Art Chicago.

hang out with me here ☺︎

Our design system for The Living End was selected as part of the STA 100! Each year @typographic_arts selects their top 100 examples of graphic excellence produced around the globe 🌎 and we’re honored to be counted among the winners. We also
Excited to share that our brand identity system for the exhibition, The Living End: Painting and Other Technologies, 1970-2020 has been awarded a Certificate of Typographic Excellence by the Type Directors Club! @typedirectors 🏅🎉 Huge thank you to
We’re hiring an intern for the MCA Creative Studio! If you'd like to work with us, we’d love to hear from you. Link in bio to apply. (No DMs please.) Application Deadline: June 20, 2025
We can't wait to show you what we've been working on. 🏟️ Paul Pfeiffer: Prologue to the Story of the Birth of Freedom opens May 3.
Exhibition graphic design for Wafaa Bilal: Indulge Me. This incredible show is on view at the MCA through October 19, 2025. 🛰️ 📸 Installation views @bob.mov Exhibition curated by Bana Kattan, with Iris Colburn, Curatorial Associate.
✨ Issue five of MCA NOW! ✨ Packed with the incredible offerings of our Winter / Spring 2025 season, this issue featured our MCA brand blue 🟦 (PMS 072) on high-gloss paper stock with a full-bleed artwork detail from the one and only Wafaa Bilal on th
This reader was an epic part of the identity design system we built for the exhibition, The Living End: Painting and Other Technologies, 1970–2020, and an amazing collaboration between departments at the MCA. 📝 📐💿 💾 👀 < DESIGN NOTES &g

status
Director of Creative
Museum of Contemporary Art

Founder
good v. great

client work
Barnes & Noble, Crate&Barrel, CB2, Draper James, Estee Lauder, Feeding America, GE, The Goddess & Grocer, Keebler, Northwestern University, Parachute Home, Polyvinyl Records, Shedd Aquarium, Shinola, Sterling Publishing, United Airlines

recent awards
2025 TDC Awards | Communication Design

PRINT Award | 2024

365: AIGA Year in Design | 2023 (Promotional Design and Advertising)

365: AIGA Year in Design | 2023 (Environmental / Experiential Design)

STA 100 | 2023

Creative Excellence Awards | 2023

community
Washington University, St. Louis 
Senior Guest Critic / Instructor

Friends of Coonley Elementary
Chicago, IL
Design Volunteer / Educator

Syrian Community Network
Chicago, IL
Fundraiser Organizer

talks
Careers in Creative: CPS Workshop
Chicago Public Schools

Discovery Forum: Brand Refresh
MCA

Think like a Designer: Workshop
Teen Creative Agency
MCA

select art exhibitions
Beyond Bollywood:
Indian Americans Shape the Nation
Smithsonian Asian Pacific American Center, National Museum of Natural History,
Washington, DC

Erasing Borders: Passport to Contemporary Indian Art of the Diaspora
Sundaram Tagore Gallery
New York, NY

Artwallah: Art of the Indian Diaspora
The Advocate Gallery, Los Angeles

Asian American Arts Collective:
Project A
Chicago, IL